Elevated Strategic Support for Every Stage

Smart, tailored partnership to drive better planning and merchandising outcomes.

  • Services include demand forecasting, sales and retail planning, buying, and assortment strategy — helping brands make intentional, scalable product decisions aligned to growth across DTC and wholesale channels.

    In-House Brand work

    Estee Lauder/Too Faced Cosmetics

    IGK Hair

    Wella/Briogeo Hair

    One Size Beauty

    Smith & Cult

    Elaluz

    Eberjey

    Scout Bags

    Fornash Jewelry

  • Support includes buying optimization, assortment strategy, and performance analysis — ensuring every product decision drives margin, turn, and profitability across seasonal and core assortments.

    Retailers Supported In-House

    Sephora (North America and International), Ulta Beauty

    Nordstrom, Bloomingdales, Neiman Marcus

    Mecca, Selfridges, Cult Beauty

    Amazon, Revolve, Shopbop, Zappos

    • Beauty: Color, Hair, Body, Nail

    • Apparel: Sleepwear, Lounge, Intimates, Men, Kids

    • Accessories: Bags, Jewelry, Scarves, Home

    • Food & Beverage: Cookies, Chocolate

  • Planning

    Demand Planning: Build accurate forecasts to drive inventory and buying decisions

    Sales Planning: Align financial goals with merchandising and marketing

    Retail Planning: Drive sell-in, maximize sell-through and replenishment

    Inventory Planning: Optimize inventory levels to minimize stockouts, reduce excess

  • Merchandising

    Maximize assortment efficiency across channels

    Line planning + SKU rationalization mapped to business goals, customer needs, seasonal trends

    Support weekly, monthly, and seasonal recaps for internal or external teams

    Make smarter buying decisions with confidence

  • Reporting

    Analyze product performance and surface key insights

    Standardize reporting frameworks to enable consistent, actionable visibility across teams

    Create or optimize tools to track performance by product, channel, door, or region

    Build custom reports tailored to existing and future business needs

  • "Kelly is one of the smartest, hardworking, and collaborative individuals I've had the pleasure to work with. She brought an immediate impact and measurable improvements to Too Faced's demand planning and retail planning capabilities and in no time unlocked not so obvious revenue and margin opportunities." - Eric Hohl. President, Too Faced Cosmetics

  • “Launching at Ulta was a huge milestone and Kelly was instrumental in making it a success. She helped us stay on top of every detail and make smarter decisions along the way." - Shelagh Wong. Elaluz, General Manager

  • "Kelly transformed the way we look at our business. Her sales reporting gave us visibility we’d been missing for years." - Zack Weiss. Founder, Gnarly Mountain Cookies

  • Beauty: Color, Hair, Body, Nail

  • Apparel: Sleepwear, Lounge, Intimates, Mens, Kids

  • Accessories: Bags, Jewelry, Scarves, Home

  • Food & Beverage: Cookies, Chocolate

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